Peace, little girl

09/07/1964

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0hr 1min

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To make a world in which all of God's children can live, or to go into the dark.

STORY

"Daisy," sometimes known as "Daisy Girl" or "Peace, Little Girl," is a controversial political advertisement that aired on television during the September 7, 1964 telecast of David and Bathsheba on The NBC Monday Movie. Though only aired once by the campaign of Lyndon B. Johnson, it is considered to be an important factor in Johnson's landslide victory over Barry Goldwater and an important turning point in political and advertising history. It remains one of the most controversial political advertisements ever made.

CAST & CREW

    Cast

  • Robert Dryden
  • Lyndon B. Johnson
  • Chris Schenkel
  • Monique Corzilius

    Director

  • Sidney Myers

INFORMATION

    Production Companies

  • Doyle Dane Bernbach Advertising
  • Elliot, Unger and Elliot

    Production Countries

  • United States of America

LANGUAGES

  • English